{"product_id":"the-power-of-habit","title":"The Power of Habit","description":"\u003cp class=\"bookstyle\"\u003eIn \u003cb\u003e\"The Power of Habit,\"\u003c\/b\u003e Pulitzer Prize-winning journalist Charles Duhigg explores the scientific discovery that explains why habits exist and how they can be changed. The centerpiece of the book is the \u003cb\u003eHabit Loop\u003c\/b\u003e, a neurological pattern that governs every habit. This loop consists of three specific stages: the \u003cb\u003eCue\u003c\/b\u003e (the trigger), the \u003cb\u003eRoutine\u003c\/b\u003e (the behavior), and the \u003cb\u003eReward\u003c\/b\u003e (the satisfaction that tells your brain to remember the loop).\u003c\/p\u003e\n\u003cp class=\"bookstyle\"\u003eDuhigg argues that you cannot simply extinguish a bad habit; instead, you must keep the old cue and reward while inserting a \u003cb\u003enew routine\u003c\/b\u003e. He also introduces the concept of \u003cb\u003e\"Keystone Habits,\"\u003c\/b\u003e which are small changes that carry over into other parts of your life, such as how regular exercise can lead to better eating habits and increased productivity.\u003c\/p\u003e\n\u003cp class=\"bookstyle\"\u003e\u003cb\u003e\u003cspan style=\"font-size: 13.5pt; line-height: 115%;\"\u003eKey Insights:\u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"bookstyle\" style=\"margin-left: 36.0pt; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"\u003e\u003c!-- [if !supportLists]--\u003e\u003cspan style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"\u003e\u003cspan style=\"mso-list: Ignore;\"\u003e·\u003cspan style=\"font: 7.0pt 'Times New Roman';\"\u003e         \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c!--[endif]--\u003e\u003cb\u003eThe Golden Rule of Habit Change:\u003c\/b\u003e Transforming a habit by shifting the middle step of the loop.\u003c\/p\u003e\n\u003cp class=\"bookstyle\" style=\"margin-left: 36.0pt; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"\u003e\u003c!-- [if !supportLists]--\u003e\u003cspan style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"\u003e\u003cspan style=\"mso-list: Ignore;\"\u003e·\u003cspan style=\"font: 7.0pt 'Times New Roman';\"\u003e         \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c!--[endif]--\u003e\u003cb\u003eCraving:\u003c\/b\u003e The neurological engine that turns a routine into an automatic urge.\u003c\/p\u003e\n\u003cp class=\"bookstyle\" style=\"margin-left: 36.0pt; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"\u003e\u003c!-- [if !supportLists]--\u003e\u003cspan style=\"font-family: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol;\"\u003e\u003cspan style=\"mso-list: Ignore;\"\u003e·\u003cspan style=\"font: 7.0pt 'Times New Roman';\"\u003e         \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c!--[endif]--\u003e\u003cb\u003eBelief:\u003c\/b\u003e The essential component for permanent change, often found in community or \"social pressure.\"\u003c\/p\u003e\n\u003cp class=\"bookstyle\"\u003eThe book bridges the gap between individual willpower and organizational success, showing how companies like Alcoa and Starbucks use habit science to achieve excellence. It is a compelling manual for anyone looking to master the \u003cb\u003emechanics of behavior\u003c\/b\u003e.\u003c\/p\u003e","brand":"Fireflies","offers":[{"title":"Default Title","offer_id":46326528704711,"sku":null,"price":390.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0765\/3343\/2519\/files\/ThePowerofHabit.webp?v=1774171533","url":"https:\/\/fireflies.pk\/products\/the-power-of-habit","provider":"Fireflies","version":"1.0","type":"link"}